Bring Your Business Home: Advertise To Your Potential Customers With Promotional Door Hangers

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By 2chic2beat

Junk mail and huge billboards are both ways in which products and services are advertised to people. Companies are constantly trying to find new ways of attracting customer attention. Promotional door hanger can be a cost effective and useful way to gain peoples' attention, whether a business is just starting, or trying to establish a brand.

With advertising being present everywhere, people ignore billboards and throw away junk mail. To get their attention, a new and more original way of selling your company can be used. Door hangers can be fully customized and are easy to make memorable. They can have either simple or complex designs. They are also very cheap to produce as a single hanger is essentially just cardboard or thin plastic.

So what defines a door hanger? They are simply a strip of light plastic or cardboard that can be hung from a door handle; this usually means they are shaped to have a hook or a hole in the top somewhere. As they are hung from a handle, anyone passing by can see them and they can be designed to be easily recognizable. This means that they can not only attract new customers, but help to establish an easily identifiable brand.

Hotels and offices often use them for a practical purpose, room occupied or no smoking messages are often printed onto them. Incorporating a practical message onto a hanger means people are more likely to use them; therefore the adverts are more likely to be seen by more people. Exposure of the advert is increased because they can be reused again and again.

A costly part of any marketing scheme is often the distribution of the advertisements themselves. Door hangers can reduce the cost of this because of how small and light they are. They can be easily placed in a bag and carried around to different places; the distributor will have no trouble hanging them on doors as they go. Another advantage is that customers can hand them onto their friends and workmates and they in turn will use them.

A large amount of information can be contained on a hanger despite the small size. With its two sides, it contains twice as much information as just a simple postcard would. When company logos and brand designs are include on them, they can easily be associated to a certain product by the customer. The door hangers may just display a simple picture or it can contain a lot of detailed information.

The obvious industry to use hangers at is hotels; however, because of their advantages in distribution, design and production they are not just limited to this. Every shop and house has a door on which they can be hung and displayed and whatever a company markets, they can be useful. For example, a taxi company can print their number onto one, allowing it to be in easy reach when a customer needs a cab. Hangers are an easy way to grab customers' attentions.

An easy and cheap way for companies to advertise is provided with promotional door hangers. They can serve a useful purpose displaying practical messages alongside the ads. They can catch peoples' eye and establish brands by having a good design incorporated into the presentation folder.

Garrett McLee profile image

Garrett McLee 20 months ago

I bought over nine thousand of these and they're all hanging on doors.

frankdekelli profile image

frankdekelli 19 months ago

I hate getting these things! Haha! But they're pretty effective.

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